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This web page zip.paysimple.com states the following, "Improve how you sell and collect for services." We saw that the website also stated " Get back to doing what you love." It also said " Get access to our free interactive demo and explore features that fit your needs. All your payments and customers, all in one place. We love our customers as much as you love yours. Thats why we integrated customer management into the core of our software. PaySimple handles mapping payments to customers, so you can get back to doing what you love." The header had electronic check as the highest ranking optimized keyword. It is followed by online check, ACH, and check debit which isn't as ranked as highly as electronic check. The next words zip.paysimple.com used was echeck. small business payment processing was included but will not be understood by web crawlers.